If you’re looking to get your political message across, then you’re going to need help from the best political advertising agency around. But finding the right company that can help you with both print and broadcast media can seem like a challenge at first. However, if you know what questions to ask them and what to look for, it’s easy enough to find one that’ll give you great value for your money. Here are some tips on how to find the best political advertising agency for you.
What Kind of Services Does The Political Advertising Agency Offer?
The first step in finding a political advertising agency is determining what you need. Do you want more than just the usual advertising services? Do you want digital marketing, consulting, or any of their other services? If so, what are they and how much will they cost?
Once you have narrowed down your needs, it’s time to find a list of potential agencies that might be able to help. A great place to start looking for an agency is by using a keyword search on LinkedIn or Google. Some people might also ask their friends and family if they know of anyone in the field. There are also many job boards that list openings and job descriptions from agencies all over the country.
Once you find some promising prospects, it’s time to research them.
How Much Will It Cost?
The cost of a political ad campaign will vary based on the type of ad you are running and how much time is needed. For example, a TV commercial can cost upwards of $1,000 per second of airtime. The average price for a political ad campaign in 2016 was around $3 million. However, this amount could be increased or decreased depending on what you want to accomplish with your political ads.
How Long Is The Contract?
The contract should be a few pages long and include all of the important information. Most contracts are one year, but some are shorter or longer depending on how much work you want done. Be aware that if your campaign isn’t successful, it will still owe money for what was contracted out. Before signing any contract, make sure you read through it carefully and have an attorney look at it as well.
What Happens If We Don’t Like The Ads?
We may not like every political ad that’s created, but we can’t deny their power. Political ads are often used to sway people’s decisions on voting day and can have a huge effect on the outcome of an election. It’s important, then, that you find a political advertising agency with a track record of producing work that you’re satisfied with. When looking at potential agencies, be sure to look at their past work and read up on reviews. Some firms offer portfolio samples online so you can get a better idea of what they do before deciding whether or not they’re right for you.
Do They Have Any References From Other Candidates?
Check with other candidates, and see if they have used that company. Ask them how their experience was. The best way is to ask them what they liked and didn’t like about their experience with that company. This can be time-consuming, but it will save you a lot of time in the long run by eliminating companies that are not a good fit for you.
